Apple Statistics: Revenue, iPhone, Services and Active Devices

Apple's fiscal 2025 ended on September 27, 2025. Net sales were $416.16 billion, compared with $391.04 billion in fiscal 2024 [1], growth of about 6.4% (freereports.online calculation). Operating income was $133.05 billion and net income was $112.01 billion, up from $123.22 billion and $93.74 billion [1]. Fourth-quarter fiscal 2025 revenue was a September-quarter record of $102.5 billion, up 8% [1].

• iPhone: $209.59 billion in fiscal 2025, up from $201.18 billion [1].
• Services: $109.16 billion, up from $96.17 billion [1].
• Wearables, Home and Accessories: $35.69 billion, down from $37.01 billion [1].
• Mac: $33.71 billion, up from $29.98 billion [1].
• iPad: $28.02 billion, up from $26.69 billion [1].

iPhone made up about 50.4% of fiscal 2025 revenue and Services about 26.2% (freereports.online calculation). Services grew about 13.5% and iPhone about 4.2% (freereports.online calculation). Services gross margin was about 75.4%, compared with about 36.8% for products, based on reported sales and cost of sales [1] (freereports.online calculation).

Fiscal 2025 net sales by reportable segment were Americas $178.35 billion, Europe $111.03 billion, Greater China $64.38 billion, Japan $28.70 billion and Rest of Asia Pacific $33.70 billion [1]. Greater China was the only segment to decline, by about 3.8% from $66.95 billion, while Japan grew about 14.6% (freereports.online calculation from [1]).

Apple said its installed base of active devices reached a new all-time high across all product categories and geographic segments at the end of fiscal 2025 [1]. In January 2026, Tim Cook said the installed base numbered more than 2.5 billion active devices, as reported by Variety [2].

Variety reported that Apple's revenue for the December 2025 quarter rose 16% to nearly $144 billion, with Services revenue of $30.0 billion, up 14% [2]. In the June 2026 quarter, net sales were $109.42 billion compared with $94.04 billion a year earlier, and Services were $30.74 billion [3]. For the nine months to June 27, 2026, net sales were $364.36 billion, up about 16.2% from $313.70 billion, and Services were $91.73 billion, up about 14.1% (freereports.online calculation from [3]).

Figures come from Apple's fiscal 2025 fourth-quarter results (Form 8-K exhibit 99.1 filed with the US SEC), Apple's Form 8-K for the third quarter of fiscal 2026 (July 30, 2026), and Variety's report on Apple's December 2025 quarter. Apple's fiscal year ends in late September. Values are in US dollars. Apple does not disclose unit sales.

freereports.online calculations: growth rates and shares use the reported net sales figures in millions. Gross margin by type is (net sales minus cost of sales) divided by net sales. Fiscal 2026 is incomplete; nine-month figures are not annual totals.